Are you a digital marketing pro? Do you want to become part of a SaaS scale-up? Read on.
Key responsibilities
Are you a dynamic marketing professional who thrives on crafting compelling content and orchestrating digital marketing strategies? Do you possess a proven track record of driving engagement and fuelling growth in the SaaS industry? If so, we’re seeking a Growth Marketeer ready to elevate our brand to new heights!
As the Growth Marketeer, you’ll be the architect of our content and digital marketing endeavors, igniting excitement and driving results across all channels. Your mission? To captivate our audience, nurture leads, and fuel growth through strategic content creation and digital wizardry. In this pivotal role, you’ll be at the forefront of shaping our brand’s narrative and driving measurable impact on our business growth.
Your job responsibilities include:
- Formulate and execute marketing strategies to increase brand visibility, drive customer acquisition, and boost revenue growth.
- Create compelling content such as blog posts, e‑books, webinars, and social media posts to educate and engage target audiences. Distribute content across relevant channels to maximize reach and impact.
- Monitoring lead generation campaigns using tactics such as email marketing, SEO, SEA, and social media advertising.
- Optimize conversion funnels to convert leads into customers efficiently.
- Collaborate with product teams to understand product features, benefits, and competitive advantages.
- Develop marketing collateral and messaging that effectively communicates value propositions to target audiences.
- Track and analyze key marketing metrics such as website traffic, lead conversion rates, customer acquisition cost (CAC), and customer lifetime value (CLV). Use data-driven insights to optimize marketing campaigns and drive continuous improvement.
- Preparation of events such as fairs, trade shows, booth, marketing materials, coordinate activities around the event.
- Coordinating marketing efforts with external partners.
- Ensure Branding is consistent across all markets & industries.
Qualifications
- Bachelor’s degree in Marketing, communications, or a related field
- Minimum of 4 years of experience in marketing roles
- Previous experience or knowledge in HubSpot is a plus
- Proven ability to thrive in a fast-paced, dynamic environment, juggling multiple priorities and deadlines with ease.
- Proven affinity with digital marketing (SEO, SEA, Content, Social Media Email marketing,..)
Languages: Fluent in English, other European languages is a plus
Our offer
- An attractive salary package with additional benefits such as meal vouchers, eco-vouchers, group insurance, hospitalization insurance, a work computer, contribution to your internet bill, company car, and a 13th-month salary.
- Flexible working hours and the possibility of 2 days of homeworking/week, providing flexibility to balance personal and professional life effectively.
- Opportunities for career growth and development through training programs.
- An enriching experience within an ambitious and expanding group.
About BMI Leisure
BMI Leisure is an established SaaS company in the leisure industry. We help entertainment centers worldwide optimize their full operational flow across venues. And that’s not all. Our all-in-one solution enhances guest experiences, automates marketing efforts and offers 24/7 support.
We’ve been surfing the waves of this industry for over 20 years. And while the water’s not always been nice and steady, we keep on expanding and improving.How? you may wonder. Thanks to a growing team of 30 experts from over 15 nationalities. And of course, the over 300 entertainment centers from 70 countries who believe in us and continue to trust us as the best partner for their growth.
Apply for this vacancy
Does all this sound compelling to you? Go ahead and apply by sending us your CV and motivation letter to hr@bmileisure.com. Subject name: Digital Marketeer Applicant.
Or you can call +32 14 560 070 and ask for Henri.