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GROWTH MARKETEER

Are you a digital marketing pro? Do you want to become part of a SaaS scale-up? Read on.

Key respon­si­bi­lities

Are you a dynamic marketing profes­sional who thrives on crafting compelling content and orches­trating digital marketing strategies? Do you possess a proven track record of driving engagement and fuelling growth in the SaaS industry? If so, we’re seeking a Growth Marketeer ready to elevate our brand to new heights!

As the Growth Marketeer, you’ll be the architect of our content and digital marketing endeavors, igniting excitement and driving results across all channels. Your mission? To captivate our audience, nurture leads, and fuel growth through strategic content creation and digital wizardry. In this pivotal role, you’ll be at the forefront of shaping our brand’s narrative and driving measu­rable impact on our business growth.

Your job respon­si­bi­lities include:

  • Formulate and execute marketing strategies to increase brand visibility, drive customer acqui­sition, and boost revenue growth.
  • Create compelling content such as blog posts, e‑books, webinars, and social media posts to educate and engage target audiences. Distribute content across relevant channels to maximize reach and impact.
  • Monitoring lead generation campaigns using tactics such as email marketing, SEO, SEA, and social media adver­tising.
  • Optimize conversion funnels to convert leads into customers efficiently.
  • Colla­borate with product teams to understand product features, benefits, and compe­titive advan­tages.
  • Develop marketing colla­teral and messaging that effec­tively commu­ni­cates value propo­si­tions to target audiences.
  • Track and analyze key marketing metrics such as website traffic, lead conversion rates, customer acqui­sition cost (CAC), and customer lifetime value (CLV). Use data-driven insights to optimize marketing campaigns and drive conti­nuous impro­vement.
  • Prepa­ration of events such as fairs, trade shows, booth, marketing materials, coordinate activities around the event.
  • Coordi­nating marketing efforts with external partners.
  • Ensure Branding is consistent across all markets & indus­tries.

Quali­fi­ca­tions

  • Bache­lor’s degree in Marketing, commu­ni­ca­tions, or a related field
  • Minimum of 4 years of experience in marketing roles
  • Previous experience or knowledge in HubSpot is a plus
  • Proven ability to thrive in a fast-paced, dynamic environment, juggling multiple priorities and deadlines with ease.
  • Proven affinity with digital marketing (SEO, SEA, Content, Social Media Email marketing,..)
  • Languages: Fluent in English, other European languages is a plus

Our offer

  • An attractive salary package with additional benefits such as meal vouchers, eco-vouchers, group insurance, hospi­ta­li­zation insurance, a work computer, contri­bution to your internet bill, company car, and a 13th-month salary.
  • Flexible working hours and the possi­bility of 2 days of homeworking/​week, providing flexi­bility to balance personal and profes­sional life effec­tively.
  • Oppor­tu­nities for career growth and development through training programs.
  • An enriching experience within an ambitious and expanding group.

About BMI Leisure

BMI Leisure is an established SaaS company in the leisure industry. We help enter­tainment centers worldwide optimize their full opera­tional flow across venues. And that’s not all. Our all-in-one solution enhances guest experiences, automates marketing efforts and offers 24/7 support.

We’ve been surf­ing the waves of this indus­try for over 20 years. And while the water’s not always been nice and steady, we keep on expand­ing and improv­ing.​How? you may won­der. Thanks to a grow­ing team of 30 experts from over 15 nation­al­i­ties. And of course, the over 300 enter­tain­ment cen­ters from 70 coun­tries who believe in us and con­tin­ue to trust us as the best part­ner for their growth.

Apply for this vacancy

Does all this sound compelling to you? Go ahead and apply by sending us your CV and motivation letter to hr@​bmileisure.​com. Subject name: Digital Marketeer Applicant.

Or you can call +32 14 560 070 and ask for Henri.