Memberships
Build long-lasting relationships with your guests.
Why BMI Leisure?
Personalized marketing
Automatically capture relevant data from bookings, additional purchases, and high scores. Segment and analyze this data to easily define marketing campaigns across a range of marketing channels to increase guest retention and engagement. Automate your campaigns in real-time in our system.
Centralized management
Organize your guest information in a central location with our customer relationship software. You can easily access information from clients across venues at any time without the need to leave your central office, even if that’s your kitchen table. Guests also benefit from this centralization: a central loyalty, gamification and reward system enables guests to use gift cards, vouchers and credits across venues.
Custom branding
Personalize your guest experience with custom branding across self-serve kiosks, marketing communication, and even mobile apps. With our all-in-one software, it’s a small effort for a big return in terms of guest experience.
Key features
Other features
Segmentation
Personalize your offer and optimize promotions based on captured data.
Remarketing
Optimize conversion through relevance, based on past behavior and preferences.
Mobile push notifications
Offer contextual relevance at your guests’ fingertips, with a higher impact than email marketing!
Mobile wallet
Cashless and contactless service for your guests.
Gamification and achievements
Spark your guests attention and let them come back for more.
Video marketing & digital signage
Welcome and guide your guests to your venue.
Loyalty system
Reward your most valuable customers through engaging achievements, and give them a reason to come back for more.
Credits
Offer rewards and enable cashless payments.
Cross- and upsell
Boost revenue through additional services.
Vouchers
Enable cross promotions and give guests a reason to come for more.
Gift cards
Amaze and engage new guests, across venues and franchises.
Promotions & discounts
Optimize revenue through automated promotions.
Surveys & reviews
Capture direct customer feedback to enhance your offer.
Our software is focused on every industry
What our customers say
Balazs Budias, Battaring Gokartpálya
“Automated marketing took my business to the next level. Guests were incentivized to come back for more, and revenue increased up to 5 times more."
Brian Lopez, Elev8 Fun
"BMI Leisure offers one software solution for everything, it’s a one-stop-shop.”